Written by Gabrielle Mitchell, bluenotes contributor Alibaba. eBay. ASOS. These are all names exemplifying the changing face of retail. Even Amazon has finally entered the Australian market. As harbingers of the digital retail revolution run rampant, how can smaller online players hope to survive, let alone family-owned brick-and-mortar retailers? They can – and here are six predictions from […]
SYDNEY 26-27 OCT: Omnichannel Retail Experience & Digital Transformation Conference The retail world has been changing significantly for the past few years and the paradigm shift of the consumers’ expectation has been the main talking point for every retailer. Consumers want a seamless customer experience in their shopping journey and expect the retailers to always stay […]
Deloitte Australia has released their first volume in their Retail Trends series which will explore trends and issues in retail. The ‘Technology in Retail: from centre stage to supporting player’ report covers issues facing Australian retailers including predictions, disruptions, trends, consumer desires, customer experience and the state of omnichannel retailing. David White, of Deloitte Australia […]
Online retailing has been a great addition to the retail landscape but the convenience that it offers is something that physical stores are now needing to mimic. There is no denying that online shopping has really transformed retail and many household shopping habits. The biggest advantage of online shopping is clearly convenience. Shopping when you […]
Selling online sounds easy enough. Buy a domain, set up a website and watch the sales role in without the overhead of a bricks and mortar shop. Unfortunately it’s not as easy as 3 simple steps. Before setting up shop online you must consider the following:– Products and services offerings– Omni-channel retailing– Selling directing or […]
Black Fridays, personalised emails, and digital apps – fully three-quarters of retail sales growth occur through online channels, according to a 2015 report by pwc. As well as 8% of actual retail sales can be attributed to online mediums, mentioned in the same report. These form important reasons for retailers to a myriad of strategiesto […]
Omnichannel, multichannel, microsites, geotargeting, C2B and big data. Keeping up with the latest trends and buzzwords is difficult for most small to medium retailers who often don’t have the time or resources to focus heavily on the expectations of consumers when it comes to digital. Omnichannel, to put it simply means ‘all’ or ‘universal’ as […]
The role of a store associate in the retail environment has never been more important as it is today. In this digital era, where shoppers have constant and immediate access to all kinds of product information, it is your staff who have the power to add real value when engaging with your customers face to […]
As consumers demand more inspiring shopping experiences, and we see our retail stores transform from simply ‘stores’ to ‘social hubs’ on an omni-channel purchase journey; store staff are one of a retailer’s most powerful weapons. Not only do they help build genuine human to human relationships with your customers, but our research tells us that […]
In today’s digital world, it is not uncommon for retailers to trade through multiple channels. It’s almost become a mandatory accessory to have an online store associated to your physical store but at what point can you consider your retail business to be operating through multi-channels or an omnichannel business. The answer is simple. If […]