China has become Australia’s largest market for total spend and visitor nights. As of March 2018, 1,403,600 Chinese visited Australia with total spending’s of $10.9 Billion in the twelve month period of 2017, a 13% increase from the previous year. The NRA has recently partnered with AXCEN to help members benefit from their expert Chinese […]
By Christine Moody, Brand Audits What’s in a brand name? Brand identity is fast becoming one of the most valuable assets for a business. Contemporary asset value (for intangible assets such as brands) is now nearly 85% of the market value of S&P 500 companies, according to an annual survey by Ocean Tomo in 2015. […]
Looking to find new customers, showcase your products and increase online sales? Two words, Google Shopping. The digital sphere is more exciting than ever, giving brands endless opportunities to meet their business objectives. Google Shopping allows for shopping ads to be visible on Google. Once a user searches a product or item, 1 – 8 Google […]
Join BDO for a comprehensive summary and overview of transformations shaping the Franchise and retail sector. What will be covered: What technology solutions can do for your workforce What you need to do for Single Touch Payroll reporting What practical solutions exist to help you manage the Vulnerable Workers changes to the Fair Work Amendment […]
Australia’s two leading retail industry groups have joined forces to help retailers move in response to the rapidly changing business environment. Australia’s largest and most representative retail industry group, the National Retail Association, and the established business network connecting and supporting online retailers, NORA, have today announced a national-first partnership. The new partnership will allow […]
Do you want to be easily found online when people are looking for a business like yours? News Xtend are ready to kick start each individual retailer’s digital marketing – including getting you found on Search engines, starting a conversation on Social media and delivering your message when and where it matters most with Display. […]
Is your business looking to generate more revenue or leads online? NRA are excited to announce our partnership with News Xtend, the digital marketing solutions arm within Australia’s number one media company – News Corp Australia. Is your business looking to generate more revenue or leads online? If you haven’t already, you’ll soon find that […]
by Brad Culbert, Retail Defender Last week, in the article “Modern Retail and the future of Loss Prevention” I talked about it being no secret that the world of technology is changing faster than ever, and introduced the concept of a ‘behind the scenes’ technology that we know is uncovering great results for retailers. A new generation of […]
With the release of the 2016 Census data expected today, retailers have a significant opportunity to understand the new Australian consumer. Despite all of the controversy surrounding its collection, the 2016 Census is a treasure trove of valuable information on understanding who our population is today and how has it changed. Reports suggest that despite […]
Moving from basket case to basket size – the 9 steps to a profitable loyalty program. by Tim O’Grady, KnowitAll Loyalty Systems One of the main objectives of a loyalty program is to motivate members to buy more when they are shopping, what is often termed “increase their basket size”. This is a realistic outcome […]
by Tim O’Grady, KnowITALL Loyalty Systems Are loyalty programs worth the effort? Let’s examine both sides of the argument… The believers For those businesses who are believers, the reasons they believe are driven by two critical business growth outcomes: More spend by members vs non members (up to 40% more) PLUS More visits by members vs […]
We all know that one workmate who gets ‘hangry’ when it’s nearing lunch time, but for the 2 million Australians who will seek out food relief this year – half of whom are children – an empty stomach is a way of life. A great number of our members donate food, funds or some of […]