Forget everything you know about the traditional marketing funnel

Written by: Alyce Mokrzycki, News Xtend Google has spoken. And it wants you to forget everything you know about the traditional marketing funnel. In the last six months, the search engine looked at thousands of users’ clickstream data from a third-party opt-in panel and found that no two consumer journeys are exactly alike. “Most journeys […]

How to reach your target audience on Facebook

Facebook target audience

Written by Dionne Alaveras, News Xtend Effective marketing relies on placing the right content, in front of the right people, at the right time. This is relevancy. You want to be creating content that is relevant to users. You want to serve it to them at a time that is most relevant for them. Do […]

Google’s hints and tips to help you win customers this season

The holiday season is an important time of year for both consumers and retailers. For consumers, it’s their chance to find the best deals on gifts for family and friends, and maybe even pick up something for themselves. For retailers like you, it’s the largest sales period of the year! Check out Google’s recent release […]

How to get the most out of your digital marketing campaigns

Is your business looking to generate more revenue or leads online? NRA are excited to announce our partnership with News Xtend, the digital marketing solutions arm within Australia’s number one media company – News Corp Australia. Is your business looking to generate more revenue or leads online? If you haven’t already, you’ll soon find that […]