Australian retailers getting on with the job, as Amazon finally out of the starter’s blocks

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The National Retail Association has today praised the Australian retail industry for its innovative approach to overcoming the red tape, cost and logistical challenges unique to the Australian marketplace, on the back of today’s much-anticipated, but underwhelming, launch of Amazon Australia. NRA Chief Executive Dominique Lamb said Australian retailers were an innovative bunch, who’ve shown […]

Increase conversions with personalised ads

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After browsing for an item online, have you ever noticed the stream of advertisements that come your way long after you have left the website? Were they always there, or did you only just notice them? How did they know you were looking at that exact jacket online yesterday? In order to personalise the advertisements […]