Big Insight #5 – Use digital to compete with the big guys

According to a recent survey conducted by American Express, there has never been a better time to grow your business. With the combination of accessible technologies, more options for funding and easier access to resources, the world is now a small businesses oyster. Nikki Baird, industry analyst at RSR Research spoke at the 2016 NRF Big […]

Big Insight #3 – Authentic Influencer Marketing

Propel your business by implementing an influencer marketing strategy with authentic real people. With more and more companies opting for customer lead storytelling, consumers are no longer solely swayed by big celebrity endorsements. Carefully selected individuals that align with your company’s values and beliefs can draw huge awareness and raise revenue for your brand.  Start small. […]

Big Insight #2 – Big Data, Micro-Insights

Insights and data provide information vital to understanding consumer behaviour and make up a critical part of successful business. The Hershey Company President, Michele Buck spoke at the NRF Big Show outlining how changes made as a result of consumer insights are driving significant growth, noting that partnerships and sharing data along with store layout […]

Big Ideas from Retail’s Big Show

Fresh from New York, 2016 NRF Big Show Exhibitor and National Retail Association (NRA) Event Partner, CloudFirst, are pleased to bring you the big insights from retail’s largest global conference at the next round of Innovation and Technology Committee (ITC) breakfasts across Brisbane, Sydney and Melbourne. Interested in: Delivering a dynamic platform that enables innovation on […]

CloudFirst – The real partners in innovation and technology

The National Retail Association is pleased to partner with innovation gurus CloudFirst to deliver our quarterly Innovation and Technology Breakfasts in Brisbane, Sydney and Melbourne. Insights from the New York NRF Big Show will be presented at the next breakfast meetings at the Microsoft Experience Centres on: Tuesday the 8th of March in Brisbane Wednesday […]