Written by Emma McCourt, Worlds Biggest Garage Sale. In retail, shifts in culture, technological disruption, and increased competition on a global scale has led to intensifying volatility and uncertainty as consumers become more demanding and unpredictable in their spending. This is in part due to changing consumer values; people are seeking out experiences over ‘stuff’, […]
The $43 billion business opportunity sitting in consumers’ homes
By Emma McCourt – Strategic marketing specialist working for World’s Biggest Garage Sale. She has expertise in fashion, mass customisation, and brand engagement This Brisbane-based company generate profit for purpose by re-commercing unwanted consumer goods, now they are now taking their unique business model global. Think for a moment about your home… how many goods […]