Jo Maxwell’s a born and bred retailer, and often jokes about racing home from school when she was as young as seven to hang out in a family friend’s corner store, and learn the tricks of the trade. Fast forward a few decades, and those old-fashioned customer service and people skills are still evident in […]
Black Fridays, personalised emails, and digital apps – fully three-quarters of retail sales growth occur through online channels, according to a 2015 report by pwc. As well as 8% of actual retail sales can be attributed to online mediums, mentioned in the same report. These form important reasons for retailers to a myriad of strategiesto […]