Do you feel confident handling sales to inbound and local Chinese ?

axcen aus chinese

China has become Australia’s largest market for total spend and visitor nights. As of March 2018, 1,403,600 Chinese visited Australia with total spending’s of $10.9 Billion in the twelve month period of 2017, a 13% increase from the previous year. The NRA has recently partnered with AXCEN to help members benefit from their expert Chinese […]

Youth unemployment and the retail industry

Throughout the current federal election there has been a consistent focus on jobs creation, and how more Australians can be assisted into the workforce. As part of this discussion, there has been a particular emphasis on jobs for young people, and what initiatives will best address the current issue of youth unemployment across Australia. The […]

Top 5 Influential Brands Named

Independent market research company, Ipsos has released the Top 5 Most Influential Brands study, based on an online survey of over 2,000 Australian adults using the Ipsos panel in late 2015, which highlights the brands that are in the forefront of consumers’ minds. Global tech giants Google, Microsoft, Facebook and Apple unsurprisingly dominated the local brands […]