All All Industry Insights Industry News Media Release Member Only Articles NRA Events NRA Legal NRA Partners NRA Projects NRA Training and Development Policy & Advocacy Policy Updates Technology Tenancy & Leasing Testimonials Thought Leaders Weekly CEO Update WHS Update

If you’re not on Google My Business you don’t exist

May 12, 2016

One rule of business is that you need to be where your audience is looking for you and these days that’s on their mobile on Google Maps.

We are a generation of convenience too, so if your audience can’t find you easily they’ll just go elsewhere.

Recently this hit home when I decided for my birthday dinner that I was going to go down to the local esplanade for some fish and chips by the bay.

The evening of my birthday, I grabbed my phone, opened up Google Maps and searched for the nearest fish and chip shop to see if it was open, how far away it was and the menu.

Only a few hundred metres away, I took the super long walk (NOT!) to order dinner. The food was fantastic, walking back to where I had setup with my take away, I noticed that there was another fish and chip shop just around the corner.

This shop missed out on my business and probably many more because they didn’t take digital seriously.

If you’re in business and you have people come to your store, café or even office, you need to be on Google My Business.

These days in business you need to make it easy for people to find you, because if they can’t it’s like you don’t exist.

The good thing is that it’s super easy to do, FREE and you can find all the information on how to do it here or you can watch the below video.

Happy Google My Business setting up!

Jessie Janson, Marketing Manager

NRA Media

  • National Retail Association strengthens support for members on leasing and tenancy
    June 01, 2021

    We are pleased to have strengthened our partnership with Lpc Cresa, a leading advisor to retail tenants across Australia and New Zealand, to assist our…

    Read More
    September 03, 2018

    To download the nomination form, click here

    Read More
  • Closing Loopholes Bill No. 2 passes Parliament 
    February 20, 2024

    Earlier this month, it was confirmed that both Houses of Parliament passed the second tranche of amendments to the Fair Work Act 2009 (Cth) under…

    Read More
  • Jump start your business for 2021 and step ahead of the competition
    November 20, 2020

    2020 has undoubtedly been one of the most challenging years for all of us. It has created unprecedented trends in every industry, and shown retailers…

    Read More
  • NRA members winners in new partnership with Aussie Broadband
    November 16, 2020

    You must be logged in to view this content.

    Read More

What our clients say

Want to chat?
Contact our team today!